New post options seen on Facebook Business pages

Facebook is one of those platforms that are constantly changing. Updates every now and again help…


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January Roundup: Some really good ads we’ve seen online

There are days when we see some really cool ads online from Nigerian brands, and we thought it'd be…


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You can now advertise on LinkedIn through Google Display Ads

To be honest, I'm not sure when this happened. But in my 2 years working with a digital agency,…


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Using Google Alerts for your brand and getting the best results

Google Alerts is a special feature from Google that gets personalized search results delivered to…


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One easy way to keep track of Facebook / Google marketing this holiday

Its that time of the year again where we all head back to family. At least for some of us. Agencies…


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Manage Facebook, Instagram & Messenger communication in one app

For most social media managers, managing cross platform communication is a struggle. I know because…


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Looking for campaign ideas on AdWords? Check the Marketing Goals website

As marketers, part of our day to day activities is to check for more effective ways to do the same…


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Noticed a spike in fake referrer traffic on Google? You’re one in many

If you've been using Google Analytics for a while, you've probably had to deal with fake traffic at…


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Using emotional targeting for brand messaging

Emotional targeting is when a marketer communicates to the target market using powerful emotional…


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